HonestyPledge API primes customers for fair use and sustainability

 

Let’s be fair.

Many consumers purchase goods online with no intention to keep any or only small portion of items. Buy dresses for an exhibit, wear boots for a party, or order large volume of items - only to return most or all.

Such behavior is not fair and significantly harms the environment. It is costly too; $761 BN worth of returned merchandise in the US alone, in 2021.

The proprietary HonestyPledge API helps online stores ensure that customers commit to fair use and sustainability.

It appeals to customers’ moral compass at checkout, using behavioral economics insights and machine learning - without harming the checkout experience.

The HonestyPledge API is only shown to customers who are most likely to make questionable or unnecessary purchases, depending on type of goods, volume and value of purchase.

  • FRICTIONLESS

    Plug n Play integration of honesty pledge into checkout flow, without compromising customer experience.

  • PROVEN

    Built on behavioral economics insights and proven to reduce dishonesty by 40% in Yale study.

  • IMPACTFUL

    Scalable and secure API designed to reduce unfair use, return rate, costs and CO2 emissions.

  • PREDICTIVE

    Capturing meta & behavioral data, backed by AI to predict and prime dishonest customers, using variation of adaptive pledge content, speed and methods.

Honesty Pledge in sample checkout flow